Maximising your home’s appeal: selling in the spring market

Maximising Your Home’s Appeal Selling in the Spring Market blog image

Spring is often considered the best time of year to sell property in New Zealand. Warmer weather, longer days, and blossoming gardens combine to create an inviting atmosphere for buyers. With the year drawing to a close, many people are also motivated to make real estate decisions before the holiday season begins.

That said, no two spring markets are the same. Interest rates, economic conditions, and buyer confidence all influence how the season unfolds. Still, spring offers distinct advantages that can help sellers secure strong results.

Here are some of the key trends shaping the New Zealand property market this spring.

More properties coming to market

Spring traditionally sees a surge in property listings across the country.

Cotality data shows that spring typically brings a notable increase in listings, as confidence rises with the warmer weather. While more listings mean greater competition, they also attract more motivated buyers - boosting attendance at open homes and online search activity.

With demand holding steady, and likely to strengthen if interest rates remain stable, the balance between supply and demand is creating healthy conditions for both buyers and sellers.

Buyer activity accelerates

The property market often slows during winter, but spring reinvigorates house hunters. Realestate.co.nz data shows there’s usually around a 20% lift in listings between winter and spring, and buyers are quick to respond.

From first-home buyers to upsizers, downsizers, and investors, many are eager to find the right property before the end of the year. In fact, some buyers discover opportunities by chance while out enjoying the longer, warmer days - adding to open home numbers and spontaneous enquiries.

Property search platforms like Trade Me also report stronger activity during spring, with buyers keen to explore both online and in person.

A season to showcase your home

Spring is the perfect season to present your home at its best. Sun-filled rooms, colourful gardens and outdoor spaces all contribute to strong first impressions.

Simple steps such as decluttering, tidying and refreshing the garden can make a big impact. Staging, whether with your own furniture or with the help of a stylist, can also highlight your home’s best features.

If you have outdoor assets such as a deck or pool, ensure these are well-presented, as they’re especially appealing to buyers in the warmer months.

Faster sales through auctions

Spring is also auction season. Auctions are particularly popular in high-demand areas like Auckland and Christchurch, offering sellers the chance to achieve strong competition and quick results.

Auctions create urgency, set a clear deadline, and allow for unconditional sales - making the process faster and often smoother compared to private treaty sales.

The rise of mid-week open homes

With daylight saving in full swing, mid-week and twilight open homes become increasingly popular. These offer convenience for buyers with busy weekends or irregular schedules, while also giving sellers the chance to showcase outdoor entertaining areas in the evening light.

Properties offered at less common viewing times may also face less competition, allowing buyers to explore more thoroughly and at a relaxed pace.

Competitive offers on the table

With more buyers in the market, spring often brings competition that can result in multiple offers. This environment can help drive prices higher, especially in desirable suburbs.

Cotality has highlighted spring as a season historically linked to strong price growth in New Zealand, though broader economic conditions always play a role. Working with an experienced agent ensures you have the right strategy to maximise results.

Family buyers driving demand

Spring is also a critical time for families looking to secure a home before the new school year. Properties in sought-after school zones are particularly popular, and proximity to parks, transport and community facilities is a strong drawcard.

If your property sits within a desirable catchment, be sure to highlight this in your marketing.

Why sell with LJ Hooker this spring

Selling in spring offers a unique mix of advantages: strong buyer demand, optimal presentation opportunities, and the potential for quicker, more competitive sales.

Your local LJ Hooker agent will work with you to develop a tailored strategy that makes the most of these conditions. With more than 97 years of experience helping New Zealanders buy and sell property, our team is here to guide you every step of the way.

Book a free property appraisal today and find out what your home could achieve in this vibrant spring market.

 

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