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Be part of the most connected real estate group

Make a difference. Be valued. Accelerate your success.

Join our dynamic community where we not only assist in recruitment but empower your growth journey with unparalleled strategies and exclusive access to our dedicated growth team.

Unleash the full potential of your real estate aspirations with LJ Hooker  – Where Growth is Not Just a Goal, It's Our Passion

Discover how we can help grow your business

Complete your contact details for a confidential chat with our experienced strategic growth specialists

Why it pays to tap into the power of LJ Hooker

In the fast-paced world of real estate, agents depend on a steady flow of qualified leads to expand their customer database and increase revenue. That's why forward-thinking brands like LJ Hooker heavily invest in providing comprehensive lead generation support to its network.   

In the 11 months to May 2023, LJ Hooker provided more than 8,500 sales leads to its international network, with a potential pipeline of $33 million1 in GCI. This represents a noteworthy 9% increase from the previous year, demonstrating that leads can still be obtained regardless of market conditions – with the right tools and resources.  

Recognising the challenges agents face in finding new prospects, LJ Hooker strategically invests in an “Always On” approach to effectively cut through the noise on digital channels and ultimately deliver high-quality leads to our agents.  

An office that has benefited from this approach is LJ Hooker Craigmore | Elizabeth | Salisbury in South Australia, having received 135 leads in 11 months and successfully converting 10% into listings with approximately $169,0002 in GCI.  

Sales agent Andrew Rose said: “It's vital for corporates to give their offices a push to succeed. Everyone has their standard practises in place, but it’s the additional spend by corporates that help get agents in front of more people to form connections.   

“Even if those connections don’t pay off immediately, there are positive signs that with the right nurturing, they will result in listings within 12 months. So, essentially, we can create a solid database of potential sellers.  

“For us, the systems and technology that is readily available to us through LJ Hooker is what makes a big difference. Once we’re in the living room, we leverage tools such as the LJ Hooker App to showcase to our customers how we can better service them throughout their real estate journey.   

“And the LJ Hooker brand name holds immense sway in converting leads into listings. It’s a well-recognised and trusted name. Nearly everyone has encountered LJ Hooker throughout their life –whether it be renting, property management, buying, or selling – it’s synonymous with real estate.”  

In an era where technology has transformed the way real estate professionals connect with customers, LJ Hooker’s "Always On" digital approach ensures a continuous and consistent presence in the market and offers several benefits for our network through ongoing brand awareness and uplift.  

General Manager of Network Stephen Mutton said: "We understand that lead generation is the lifeline of every successful real estate business.   

“In conjunction with our "Always On" digital lead generation approach, we implement tailored marketing campaigns during peak selling seasons. These initiatives not only capture a higher volume of leads, when consumers are active in the market, but also help build a robust pipeline for our network of offices.  

“We also set up our agents for success by offering them in-depth training, available all-year-round, to assist them in lead conversion. LJ Hooker’s commitment to equipping agents with the essential skills and knowledge they need to excel sets us apart as a brand.  

“It just goes to show the role corporates can play in lead generation and sales support to help their networks thrive in today's competitive market.”

1 Based on an average conversion of 30% and average GCI $13,000 (based on the Australian average house price). 

2 Based on an average GCI $13,000 (based on the Australian average house price). 

 

Why LJ Hooker

95 years. 400 offices. 4000 people. 1 iconic brand.

We empower people to achieve more than they ever imagined, taking them places they never thought possible.

Established in 1928, LJ Hooker has grown to become Australasia's most iconic real estate network*. 

LJ Hooker features one of the largest residential and commercial sales and property management networks with more than 400 offices and 4,000 sales professionals, property managers and support team members across Australasia.

Last year, LJ Hooker sold more than $30 billion in real estate and it manages one of largest property portfolios in the region, managing about 112,000 properties worth $88 billion for investors. 

Our Strategy

As LJ Hooker approaches its centenary in 2028, we’ve set our strategy for significant and sustainable growth.

This strategy is called LJH100, and our vision is to be Australia and New Zealand’s most profitable at-scale network to lead the industry into the next 100 years.

Being profitable means we can reinvest back into our people, innovation, growth, performance, training, events, and fun, to create our exciting future together.

At-scale means we can negotiate valuable enterprise agreements, create greater internal referral opportunities for our offices and their teams, and impact and influence industry decisions to take a true leadership position.

Underpinning this strategy are five core advantages we will deliver to our offices:

People Advantage

A high-performance, high-trust culture that’s empowered, motivated, and connected like no other. 

The strength of our executive, corporate team and our network is built on decades of experience in the property sector combined with high-performing specialists in their field with the drive and determination to see you succeed.

Our learning and development and awards and recognition programs support business and individuals’ continual growth and development, so you are the best in the industry and performance is celebrated across all areas in our network.

Operational Advantage

Unrivalled people, platforms, technology, and support to run a high-performing, efficient, and profitable business. 

Our genuine, dedicated, and experienced real estate operations and business solutions team ensures that your office is successfully set up for launch and continues to provide one-on-one support tailored to your growing business and people needs.  

We continue to explore new platforms and technology, providing the best solutions to run and grow your business, flexibility to choose, and creating time and cost efficiencies so that you can focus on growing your business.

 

Experiential Advantage

Partnering with our super-brand connects you with more customers and gives you access to a business partner with superior commercial intelligence, market knowledge, and the determination to succeed.

Our dedicated Network Performance Team and business and corporate support proactively partner with you to maximise our ecosystem and provide tailored recommendations to drive growth and performance. 

Our industry-leading brand marketing, advanced digital marketing experience, and lead generation initiatives connect our brand and deliver high-intent customers nationally and in your local markets.

Scale Advantage

Our Australia and New Zealand businesses' strategic sustainable growth and scale see everyone reap the benefits. 

The power and attraction of our super-brand enable us to align with strategic business partners to provide access to the latest service offerings, platforms, and technology, allowing LJ Hooker to be an early adopter and cost and time efficiencies to your business. 

Our Strategic Growth Team continually explores network and local growth opportunities to scale our franchise and helps offices recruit.

 

Reputational Advantage

A good corporate citizen, that builds unparalleled trust with our customers, clients, and brand. 

We continue to build the reputation of the LJ Hooker Group brand daily with our customers and community, manage industry body and government relationships, and promote your successes in national, local, and industry media, keeping LJ Hooker Group top of mind with consumers. 

Our Values

1. Commitment Icon
Commitment

To each other, our commitment to you, and your commitment to the brand. Commitment to your team, commitment to collaboration and commitment to open communication

2. Ambition Icon 2
Ambition

To achieve, to grow, to lead. Ambition to be better, to be persistent and ask ourselves and our teams, what am I up for, how far can I stretch myself and how determined am I to make a difference

3. Responsibility Icon
Responsibility

To each other, to your families, to our families, to our communities, to our brand and reputation and to the environment.

4. Excellence Icon
Excellence

To best practice, to raising the bar, to lifting our standards, to exceed expectations, to deliver on what we promise.

office results

Our Monthly Highlights

agent results stats
679
Total Leads
#1
Share of Voice
4.3M
Total Social Impressions
2.06M
Total Website Visitors
1873
Support requests solved
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How we can help you

Our goal is to continuously add value to our customers  through our expertise in marketing and corporate affairs, support, compliance, business intelligence and operations. 
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Systems Training

See what the properties around you are worth

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We're ahead of the competition

Steve Mutton - GM Network Australia

In today's ever changing real estate world, having the ability to access a learning and development environment such as Lighthouse, puts all of our LJ Hooker family ahead of the competition. We look forward to supporting your learning journey and welcome your feedback.

Steve Mutton - GM Network Australia

#1 Share of Voice

Sarah Dickson - GM, Corporate Affairs

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Sarah Dickson - GM, Corporate Affairs